I have been here a while now and when I joined this company, the sense of "we're changing things" was real and palpable. It may not have been accurate, but at least there was a feeling among the vast majority of the sales force that we were truly different from other pharma companies.
It seemed like Novo honestly cared about its employees. It had small little perks - nothing big in the grand scheme of things - being able to use your CC reward points, a better selection of car, a gift at Christmas, aspire points regularly, etc. Not to mention the bigger perks like an awesome health insurance plan or 401k.
Because of these additional benefits, the top employees from other companies wanted to come here, and our best employees didn't want to leave. Further, the high level of morale meant that employees were willing to go "above and beyond." Not everyone...every company has its share of slackers. But the typical rep for Novo 4-5 years ago did a heck of a lot more than the typical Big Pharma rep may have.
We weren't beholden to getting signatures or meeting metrics other than CPC, which was not 80%. We were just told to go out there and sell. We didn't have constant trainings and meetings and meetings about meetings.
But most of all, it was that feeling the company CARED.
The last 12 months, almost all of that has gone. And to save what? MAYBE a few million dollars...on products that sell BILLIONS per quarter. Sure, we have "managed growth" or whatever you want to call it, but at the expense of morale.
You can't put a price on morale - you can't put a price on the lost productivity or the all-star employee that leaves for a better gig. But if you were to attempt to, I bet its a whole lot more than a few diners club reward points.
Good luck benchmarking yourself against the rest of the industry. Pay your external associates millions to become just like every other Big Pharma company. Your arrogance in this time of change has been truly astounding.
It seemed like Novo honestly cared about its employees. It had small little perks - nothing big in the grand scheme of things - being able to use your CC reward points, a better selection of car, a gift at Christmas, aspire points regularly, etc. Not to mention the bigger perks like an awesome health insurance plan or 401k.
Because of these additional benefits, the top employees from other companies wanted to come here, and our best employees didn't want to leave. Further, the high level of morale meant that employees were willing to go "above and beyond." Not everyone...every company has its share of slackers. But the typical rep for Novo 4-5 years ago did a heck of a lot more than the typical Big Pharma rep may have.
We weren't beholden to getting signatures or meeting metrics other than CPC, which was not 80%. We were just told to go out there and sell. We didn't have constant trainings and meetings and meetings about meetings.
But most of all, it was that feeling the company CARED.
The last 12 months, almost all of that has gone. And to save what? MAYBE a few million dollars...on products that sell BILLIONS per quarter. Sure, we have "managed growth" or whatever you want to call it, but at the expense of morale.
You can't put a price on morale - you can't put a price on the lost productivity or the all-star employee that leaves for a better gig. But if you were to attempt to, I bet its a whole lot more than a few diners club reward points.
Good luck benchmarking yourself against the rest of the industry. Pay your external associates millions to become just like every other Big Pharma company. Your arrogance in this time of change has been truly astounding.
You can't "optimize" morale
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