Cuban implies people make the mistake that toughness and a confrontational nature lead to a thriving enterprise. In reality, Cuban says it’s much different.
“Companies don’t fail for a lack of cash or attitude. Companies fail for a lack of brains and effort.”
A recent blog post had Cuban telling business owners to “be nice” in order to cultivate success — because no one wants to work with a jerk. Now, in a clip posted on Inc magazine’s website, Cuba reveals his key to business success: serve customers better than the competition.
“Companies don’t fail for a lack of cash or attitude. Companies fail for a lack of brains and effort.”
A recent blog post had Cuban telling business owners to “be nice” in order to cultivate success — because no one wants to work with a jerk. Now, in a clip posted on Inc magazine’s website, Cuba reveals his key to business success: serve customers better than the competition.
Reason this company is failing... Nobody wants to work with JERKS
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